Passion Commerce, a true Tour de France in 52 stages, gathered the traders from Alpes-Maritimes to discuss new trends, discover innovative and effective solutions to boost commerce and enhance its attractiveness.
“Passion Commerce” dedicated to commerce gathered nearly 250 participants and traders from Alpes-Maritimes yesterday to exchange on new trends, discover innovative and effective solutions to boost commerce and enhance its attractiveness.
The event highlighted the vitality of commerce in our country and the dynamism of traders from Alpes-Maritimes through the awarding of two trophies: one for the best innovative solution and one for commercial competitiveness (see box).
This 1st edition of Passion Commerce allowed many participants to attend a dense program that included:
Two round tables were held with prestigious speakers, political and economic decision-makers who shared their views on the themes:
Development of commercial poles within struggling neighborhoods with the participation of urban and commercial development specialists
The purchasing power crisis and consumption trends with the participation of local trade actors.
A showroom with 14 local and national partners gathered regional and national partners, showcasing market trends and sector innovations. Demo workshops providing concrete solutions to merchants’ issues were a great success.
Promoting commerce, supporting merchants and trade associations to adapt to new consumption patterns, better meet the expectations and needs of their customers, and providing them with solutions and services to undertake, innovate and develop their business, are the missions of the Chamber of Commerce and Industry Nice Côte d’Azur.
Exchanges on the development of commercial poles within struggling neighborhoods and new consumption trends will feed into the “Cahiers d’Espérance du Commerce.”
These notebooks, presented by the network of CCIs, will be made public on January 30, 2012, in Paris at the Carrousel du Louvre where 2000 traders are expected.
