At the Parc Impérial high school, the BTS in communication focuses part of the training on implementing concrete and enriching projects for the students. While they are not mandatory, they are strongly recommended by the teaching staff to prepare for entering the professional world. Today, we focus on the Com’Olympiades.
Just like the 2019 Calendar project, a group of students is working on organizing the 16th edition of the Com’Olympiades. It is a national communication competition, with a guaranteed success (400 participants last year), which involves designing a complete strategy for an advertiser. This year, the young communicators will have to work for the custom jewelry brand “Atelier de Famille”.
The BTS students are responsible for finding a venue to host the event, designing items, the logo, and everything related to the image conveyed by the Olympiades. This 16th edition is set under a more creative and artistic dimension.
Since the jury consists of different communication agencies, the challenge is also to create a connection between professionals and students. The best project will be selected during the jury meeting on March 14, 2019.