This year again, 3A Hôtels la Collection in Nice is participating in the annual “Pink October” campaign. To do this, the group is offering several actions within the different establishments, from October 1st to 30th.
Pink October is a campaign that takes place every October, organized by the “Pink Ribbon” association. Its aim is to raise awareness and provide information about breast cancer, as well as to raise funds to aid research. In Nice, the West End, Aston La Scala, and Hôtel & Plage Beau Rivage hotels, belonging to the 3A La Collection group, are joining the campaign under the slogan #UnitedByTheSameColor. Last year, the group raised over 3,000 euros.
Committed Hotels
For the second consecutive year, actions are implemented throughout October in the three four-star hotels (West End, Aston La Scala, Hôtel & Plage Beau Rivage). Thus, each client can make a solidarity reservation in one of these establishments, by phone or on the official website, if they wish. This will offer them a “Pink October” welcome, with some surprises in the room upon arrival. 25% of the profits from these reservations will be donated to the Pink Ribbon Association.
The restaurants in these establishments are also participating (Le Siècle at the West End Hotel, L’Horloge and the Moon Bar at the Aston La Scala Hotel, and the Beau Rivage Hotel’s Beach), as they have all created, for the occasion, a pink dessert. For each order, 50% of the price will be donated to the campaign against cancer.
