Less than three months before the opening of the 2014 FIFA World Cup in Brazil, a renowned car brand launches “Guaranteed Brazilian Escape,” a major event aimed at bringing the festive atmosphere of the World Cup in Brazil to the entire French public.
The third stage of the Kia Brazil Tour will take place in Nice on Saturday, April 12, starting at 9:00 AM on the Quai des États-Unis, with Sonny Anderson in attendance. As part of this event, the people of Nice will be able to participate in numerous football-related activities and attend the 5th edition of the Kia Cup.
The day before, a public conference-debate will be held at the Allianz Riviera starting at 5:30 PM, focusing on the theme “From the 2014 FIFA World Cup to UEFA EURO 2016: what value creation for territories?” with the presence of Sonny Anderson, journalist Geoffroy Garétier, Frédéric Verbitzky, General Manager of KIA Motors France, Xavier Daniel, Director of Public Affairs and Relations with Host Cities for Euro 2016 SAS, and Xavier Lortat-Jacob, President of the Allianz Riviera.
