In the framework of the “Talents of the Cities” competition, which rewards around forty entrepreneurs from priority neighborhoods, the winner of the competition in the “creation” category is Cheikh Koundoul. His company, Zénétudes, is an innovative home tutoring business.
Zénétude is a home support tutoring company created in 2010. It employs six staff members in Nice and its surroundings and delights many parents whose children’s grades have significantly improved.
How did the idea for Zénétude come about?
Cheikh Koundoul: When I was a student, I juggled various small jobs to make ends meet. I gave some private lessons and worked for a home assistance company. I also offered many free lessons in disadvantaged neighborhoods. Parents frequently encouraged me to go for it. I then had the idea of working on my own and creating my own company. With the mayor’s approval, Zénétude was born in 2010. It wasn’t easy at first; I had to find good teachers and make a name for myself among many other companies. Gradually, word of mouth took effect. I owe a lot to the parents of students.
What makes your teaching unique?
C K: It’s important to recognize that excellence in teaching is crucial in this field. We offer courses for both primary school students and those up to their fifth year of university. Every student is different, and we ensure personalized support and keep the parents informed throughout the progression. All our exercises are available online so that students can continue practicing. The goal is not only to provide supplementary teaching but also to encourage them to work independently. We achieve highly positive results. Some students even double their scores, going from 8 to 16! We even have a case of a student who became one of our teachers.
How does it feel to be honored by the city?
C K: I’ve received many awards lately, but it is a true honor to be recognized in my own city. I owe a lot to the city for helping me with my company. I hope to be able to give back even more in the future. Christian Estrosi cites me as an example to follow, and it genuinely pleases me to hear that.
Do you have a message for children from the neighborhoods?
C K: Believe in themselves. In life, there’s no secret. Success comes through work; nothing is handed to us on a silver platter, especially when coming from so-called difficult neighborhoods. Working is tough, sometimes even boring, but one should never give up, especially if there is a goal to reach. I believe we should do everything to give ourselves the means to succeed.
