After Cannes, it’s Grasse, the city of natural scents, beauty, and well-being, situated between sea and mountains, which dons the colors of VIVERE for this second edition.
This free-entry event offers effective everyday solutions. It highlights the actions of producers, businesses, and artisans committed to ecology and respect for others through an exhibition space conducive to meeting and dialogue.
The Exhibition Space
The 1300 m2 of the Palais des Congrès welcomes this year 6 major sectors, such as: tourism, especially local tourism, with the presence of the Piedmont, Liguria, and PACA regions; well-being thanks to the Gontard school offering relaxing massages and beauty techniques; healthy and organic food represented by the market set up on Cours Honoré Cresp; bio-architecture with companies specializing in wooden houses, biological water plans, and solar panels; “green” transport including, among others, non-polluting bicycles, scooters, and quads available to the public; textiles with clothes made from organic fabrics and a presentation of designer Lara Quarto’s collection.
The Highlights of the Show
An informative and civic vocation: the cycle of conferences to be held in the Palais des Congrès contributes to creating a true forum for discussion and reflection. Over three days, conferences, workshops, and presentations alternate to offer the public practical answers to their everyday questions.
Children first! : “We do not inherit the earth from our ancestors; we borrow it from our children” Antoine de St Exupery. Because new generations are the actors of tomorrow, because educating them about sustainable development is a necessity to envision the future, VIVERE offers workshops with the precious collaboration of regional associations so that children can learn while having fun. Thanks to the workshop hosted by Cédric Pollet, they can discover the thousand and one secrets of trees worldwide. The SOS Grand Bleu Association will present a life-size dolphin and explain to the little ones how this cetacean is constituted and how it lives in the sea. The Les Jardins de l’Histoire Association will present rare plants and flowers from all corners of the world.
Fun workshops: far from aiming to make people feel guilty, VIVERE prefers to approach sustainable development in a fun way, yet no less effective for adopting good practices in daily life.
How to save money with your home while being eco-friendly? Which non-polluting products to use? How to move around today without having negative consequences on the environment? The workshops based on food, housing, and daily practices are specifically programmed to answer these questions openly.
Why Such a Project?
VIVERE is born from the conviction that only by working together – individuals, companies, associations, local authorities, provinces, regions, the state, and international organizations – around common goals, can society concretely progress toward respect for the environment and mankind.
Many people have been involved for a long time, others are about to start: different contributions that VIVERE wishes to reflect because this type of progress can only be envisaged in diversity. From institutions and companies to individual behaviors, the path toward sustainable development is essentially a continuous transformation of societies as a whole.
This is why companies, associations, local authorities, departments, regions, and international organizations are invited to showcase their activities, products, and projects to create new networks together and work on common goals. An effective way to bring together each actor of society and to make them think and act together, in accordance with the Millennium Development Goals and those of Agenda 21.
VIVERE, in Numbers:
- 1300 m2 of exhibition
- 50 exhibitors specializing in cosmetics, food, bio-construction, transport and non-polluting products, green tourism, decoration
- 40m2 of plant space at the show: in one year, such a space would allow the release of 4.3 tons of carbon equivalent and offset the pollution generated by 60,000 km traveled by car
- 3 days of activities
- More than 15,000 people expected
- 7 conferences and 10 workshops
- 34 speakers
- 1 exhibition by Cédric Pollet on tree bark
- An international dimension and enriched dialogue thanks to the presence of French and Italian exhibitors
