The Nice agency wins three out of the six trophies in this 14th edition of the challenge organized by the students of the BTS Communication des Entreprises at Lycée du Parc Impérial, in partnership with advertisers and communication professionals from the Côte d’Azur, to recognize the best billboard campaigns in the region.
The jury, chaired by Pierre-Yves Frelaux, consisting of communicators, journalists, teachers, and students, evaluated the competing campaigns according to three criteria: readability and impact, relevance, and the creativity of each poster.
Pôle Company received the following three 2015 Créaffiche trophies from the organizers:
Grand Prix: Campaign “The Dangers of the Internet” for the General Council of the Alpes-Maritimes
Commercial Communication Trophy: Winter Meeting Campaign of the Hippodrome of the Côte d’Azur
Digital Billboard Trophy for the Partouche Casino in Juan-les-Pins.
Let’s recall that Pôle Company is the leading agency on the Côte d’Azur, with a gross margin of 1.4 million euros and a staff of 14 people.
