We had already introduced you to the delicious establishment of Laurent Santini, Crema di Gelato, located in the heart of the old town of Nice. It’s online that the former financial director decided to showcase his passion, which has become his new profession.
We invite you to a delightful gourmet stroll at [www.cremadigelato.fr](https://www.cremadigelato.fr)
So Laurent, why ice cream cream on the Internet?
Nice Première: Laurent Santini, what are your impressions after a few months in Old Nice?
Laurent Santini: Honestly, my impressions are very positive. The location and presentation of our products fit perfectly into the beautiful setting of the Place du Palais de Justice, and we receive daily compliments and messages of encouragement from customers.
There’s no denying, we feel great and the customers sense it.
Nice Première: Crema di Gelato on the web. Why?
LS: Firstly, I think the web has become an essential passage, even a major vehicle for communication.
I believe it’s important to have a showcase, displaying our story, our products, and our philosophy, and who knows, perhaps later it could be a platform to enable customers to order online.
Nice Première: What are the new developments at Crema di Gelato?
LS: Based on exceptional ice cream, we have expanded into various products that combine visual appeal with gustatory pleasure, not to mention their extreme practical advantage for taking away and preserving.
I’m talking about the iced delicacies, elegant compositions presented in small glasses, the iced pralines, refined balls of ice cream coated in chocolate, and the latest novelty, the cone cake, ice creams to enjoy without moderation.
It’s an innovative concept, on the border between artisanal ice cream making and pastry.
Nice Première: Any plans for the coming months?
LS: First, to consolidate our position while maintaining the quality standards we have set in terms of products and hospitality, and then, perhaps, to continue the adventure to keep sharing this pleasure.
Nice Première: How is your transition from the world of finance to that of ice cream going?
LS: I think starting a business, whatever it is, is a rewarding experience, whether on a personal level (sense of responsibility, autonomy, initiatives…) or professional level (management, commercial, human resources, communication), an experience that requires a lot of commitment and availability but, in return, generates very great satisfactions.
