In the context of its new communication campaign and its project to decorate the Gianmarchi Palmeira hall, Nice Volley Ball organized a photoshoot yesterday.
Under the direction of professional photographer Ludovic Mauriat, who specializes in fashion, creating portfolios, advertising, and lingerie, the NVB players took part in the shoot. Throughout the day, and in good spirits, the volleyball players participated in the photoshoots directed by the photographer and his Wegotprod collaborators. The goal of this day is to change the club’s image. NVB hopes to present a more chic and glamorous image, combining art with sport.
To successfully conduct the session, the club could not have chosen anyone other than Ludovic Mauriat. Indeed, the photographer is a former player of the club, just like his wife, while his daughter is currently part of the women’s team that was the champion last season. His aim was to transform gameplay phases and stylize them in a more fashionable image. In the photos, he wanted to focus on the action while dimming the surroundings. The photos, therefore, highlight the action, the gesture, and express sensations to convey emotions.
Ultimately, the photos will be displayed in the hall, each chosen by a club sponsor. The other photos, notably those mixing club amateurs and professionals, will be placed in the corridors, like in a gallery, to accompany spectators to the Gianmarchi Palmeira hall stands. The first results will be visible in mid-October for the first match. Nice Volley Ball is doing everything to change its image and deserves much more consideration.