Launched on the occasion of the Aix reception, last Sunday, October 27th, Stade Niçois embarked on a participatory sponsorship initiative. The bet paid off, 5000 euros were raised to fund new equipment for our rugby school.
The project was launched on the platform sponsorisme.fr and ended on Thursday, December 26, 2013.
Guillaume Cazenave, the club’s manager for marketing and communication, is particularly pleased with this result: “The club would like to thank all the participants for their support as well as all those who shared the project to help us reach the goal! A plaque will soon be made and displayed in our clubhouse in their honor.”
This is a first operation that may not be the last for this new young manager who, in a short time, managed to energize the club’s image by organizing and structuring the marketing and communication sectors (press, public relations…) as best as possible.
Still, the results are also following on the field in 2014, and Stade Niçois might be experiencing one of its key seasons on the long road back to the top level!
