This evening, Parc Impรฉrial is welcoming its partners to celebrate the new year.
During this event, companies that support the Parc Impรฉrial’s various BTS sections’ projects will come together and are supported through the apprenticeship tax.
On this occasion, the students will present their new calendar, focused on twelve major national causes. This calendar is entirely designed and produced by the Communication section and will be part of a regional poster campaign.
The program includes a presentation of the creation of visuals and slogans by future communicators and the handover of the calendar. All this will be accompanied by the traditional galette des rois for a warm and friendly dialogue.
The Calendar project was initiated in the 1990s. Each year, a new theme is chosen, linked to communication, such as mythology, fairy tales, agency comms, and leads to the production of the upcoming year’s calendar.
The new 2017 theme: major national causes
For the year 2017, the students have worked on a delicate subject, that of major national causes.
Their goal was to offer a fresh perspective, challenging a moralizing approach.
