Friday, June 17, 2011, at 11:30 AM at RUHL PLAGE, 223 Promenade des Anglais in Nice
The Quality Tourism Label is the only national brand promoting French tourism abroad by Atout France.
Quality Tourism is an umbrella brand designed to unite and enhance professional initiatives, created to highlight the quality tourism offer in France.
The Nice Côte d’Azur Chamber of Commerce and Industry is recognized by the State Secretariat for Tourism as a network leader for obtaining the label.
At the request of beach operators, the Nice Côte d’Azur CCI created this label as a benchmark and manages obtaining this label, from training to the implementation of the standards it entails.
This designation will be officially awarded to two beaches in Nice: “BLUE BEACH” and “RUHL PLAGE”.
The Quality Tourism Label is:
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For customers: an improvement in the clarity of the offer and a guarantee of quality
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For professionals: increased visibility and promotion, both in France and abroad
