The Association Les Amis de la Transfusion Arnault Tzanck is launching a campaign to appeal for generosity from businesses.

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The AAT aims to undertake a number of projects, in both Research, Innovation, and improvements in the care of our patients. Companies can assist by providing financial support.

An initiative is therefore being launched to raise awareness among business leaders. They are specifically encouraged to make a donation on behalf of their company.

It is also possible for companies to join the Patronage program and become a major partner, thus benefiting from a communication and CSR strategy lever (the renown of the Tzanck Institute locally and beyond).

Establishing this type of partnership means committing the company to a strong civic and societal approach. It is a way to mobilize its employees around a common project, to establish some corporate culture, and to retain clients and suppliers by involving them in this commitment.

The Patronage program includes several “tiers” granting various visibility options depending on the level of financial support, as well as certain benefits such as remote training licenses for first aid skills.

The projects currently needing funding are six in number, and they are part of three main areas of focus: Innovation and Research, Patient Well-being and complementary therapies, and Patient Information.

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