The bicycle is increasingly becoming a part of our daily lives. Whether used for fun or utility, its resurgence is much more than the success of a mode of transportation or a fleeting trend: it is a profound movement. With the bicycle, we are changing our mobility model and our societal model.
In a clear and uncompromising style, Véronique Michaud unveils the full power of the bicycle to tackle the new challenges of the 21st century and provides the keys to creating the conditions for its use.
As a tool of empowerment, sharing, and energy transition, the bicycle offers a sustainable alternative to “always more” and shows the way to the “better”: better in transport, proximity, autonomy, health, well-being, and social justice. It is an anti-crisis remedy, a tool for economic development, for understanding the territory, and for the dynamic creation of innovative services.
“A vélo, vite!” is aimed at anyone who wants to develop cycling and implement dedicated actions: elected officials – candidates for municipal elections – as well as entrepreneurs, industrialists, and associations. And to all cyclists, whether passionate or beginners, who want to pedal in their daily life, to go to work or for leisure.
