France will host exceptional sporting events in the next two years, 2023 and 2024: the Ski World Championships, the Rugby World Cup, and the Olympic and Paralympic Games.
The impacts of their hosting and organization are numerous and diverse: sporting, economic, social, political, environmental, urban, etc.
Thus, the EDHEC Business School invited the organizers and key players of these major sporting events to discuss the analysis of the stakes, the influence of benefits, and how to prepare for their complete success, in a round table discussion led by Jean-Philippe LUSTYK, director of the Paris office of I24 News, sports journalist at L’Equipe, and Bernard CURZI, director of the EDHEC BBA.
The attendees and experts present were: Emmanuel METAIS, General Director of EDHEC, Michel VION, President of the French Ski Federation and the Courchevel Méribel 2023 Association, François CODET, Chairman of the Management Board of the Caisse d’Epargne Côte d’Azur, BPCE Group, the main partner of the 2024 Olympic and Paralympic Games, Cédric ROUSSEL, Deputy in Nice, member of the working group on the Paris 2024 Olympic and Paralympic Games, Frédéric GIL, Director of Public Affairs of the 2023 Rugby World Cup Organizing Committee, Corinne CALLON, Performance Mission 2024, Ministry of Sports, Jean-Paul BULGARIDHES, Administrator of the CNOSF, President of the French Federation of Weightlifting and Bodybuilding, Virgile CAILLET, General Delegate of the Sport & Cycle Union, also representing the Paris 2024 Olympic and Paralympic Games Organizing Committee, Alain GHIBAUDO, President of Sport Carrière, a recruitment firm specialized in the sports world, Gilles PORTELLE, President of Only Sports & Passions (Webedia Group), specializing in sponsorship consulting for major sports advertisers, Cédric MESSINA, CEO and Founder of My Coach Sport, Jean-François BACHELOT, Marketing Director of the Moratoglou Academy.
High-level athletes also gave their insights: Didier DESCHAMPS, Coach of the French National Football Team (recorded message), Guilhem GUIRADO, Captain of the French Rugby Team, Justine TONSO, 18 years old, with a remarkable track record, 7-time Junior French Champion, 2-time European Champion, Double World Champion in ski mountaineering, Vice-Champion of France in cross-country mountain biking and student of the EDHEC BBA Online.
