The French hospitality industry showed a significant decline in 2016.
Occupancy rates decreased by 1.2 percentage points, and at the same time, average prices fell by 3.3%, leading to a drop in RevPAR (Revenue per available room) of -5.1%.
The figures:
PACA: Occupancy Rate 62.8% -1.3/ Average Price 110.5 euros -0.8%/ RevPAR 69.4 euros -2.8%
NICE: Occupancy Rate 62.3% -2.9/ Average Price 163.0 euros -1.6%/ RevPAR 101.5 euros -6.0%
This is the worst year since 2009 (Recall of 2009 figures: 4.6-point drop in occupancy rate, 1.8% decline in average prices, and RevPAR decreased by 9.2%).
The Ile-de-France and PACA regions, affected by attacks, recorded the weakest performances.
These two regions represent over 50% of the Accommodation revenue in the French hospitality industry, which explains the impact on national results.
Ile-de-France saw a drop of 5.5 points in its occupancy, while PACA
experienced a decrease of 1.3 points.
The international clientele, heavily present in the upscale segment and in hotels in the capital and the French Riviera, was lacking in a security context not conducive to their visit.
There are encouraging signs of recovery, as since September, occupancy has slightly increased. In the last 4 months of the year, in France, occupancy rose by 0.5 points.
The year 2017 is expected to be positive in terms of comparison with 2016. However, it should not yet allow a return to the level of 2014.