The issue of foreign trade is one of the most delicate in the context of the competitiveness of the French production system. Small and medium-sized enterprises are often too fragile to face, alone, difficult markets that require appropriate organization and increased skills.
The success of the French industry in a globalized world will depend on greater efficiency and effectiveness internationally.
This is why the partnership between the NCA Regional Committee of the Foreign Trade Advisors of France and UPE06, representing businesses in the Côte d’Azur, is a sign of a shared focus on this issue.
Marie-Danièle Bahisson, president of the Regional Committee of CCCE, and Yvon Grosso, president of UPE06, have signed an agreement to strengthen the public support system for the internationalization of businesses through the identification of new potential exporters and new fields of international presence for SMEs in the Côte d’Azur.
