Building on the success of 2018, the CCI Nice Côte d’Azur, alongside 41 merchants’ associations from the 06 region, renewed the “Une Belle Journée” operation last October 12th.
The aim of this day, deployed across the Alpes-Maritimes, was to promote local commerce and enhance customer relations.
Promotions, special offers, and a selfie game with merchants posted on the Facebook page @unebellejournée06 with the hashtags #delaboutique and #ville boosted attendance by strengthening the merchant-customer connection.
Customers participating in the selfie game had the chance to win one of the 14 cruises up for grabs.
This Monday, Jean-Pierre SAVARINO, President of the CCI Nice Côte d’Azur, alongside Éric CHAUMIER, President of the Commerce Commission at the CCI Nice Côte d’Azur, and Brigitte CASTELLUCCI, Departmental President of Groupama of the Alpes-Maritimes, presented the prizes to the 14 winners of the Mediterranean cruise.
