The biggest show at the end of the weekend, the ultimate sports media event, the only one capable of “paralyzing” an entire nation, the United States: this Sunday in Santa Clara (California, USA), the Denver Broncos and Carolina Panthers will compete in the 50th Super Bowl in history.
In Nice, for the 3rd consecutive year, Hard Rock Cafe Nice will be on American time to celebrate the most publicized global sporting event of the year: the American football championship final!
A unique opportunity to celebrate the “super” final of the 50th Big Game and the unmissable Halftime Show hosted by Coldplay on the screens of Hard Rock Cafe Nice, open for the occasion, until the end of the night!*
The Nice Dolphins American football team will also be part of the celebration for this must-see event!
The Super Bowl, the final act of the National Football League’s (NFL) season, the American professional football league, is an event capable of breaking audience records, an event that keeps you glued to millions of American TVs more than any other sport (baseball and basketball – the other two popular sports in the United States – included).
The Super Bowl is confirmed as one of the world’s biggest show-business events, as it combines sports, shows, and entertainment. Multinational corporations and the business world compete for advertising space during this event because there is no better platform for global visibility.
The estimated revenue generated by this event is 620 million dollars.