The launch of the MESSAGE® of Hope rose is part of the festivities marking the 130th anniversary of the Foundation.
This variety was specially created by the MEILLAND company, a reference in the world of roses, and a century-old institution as well.
This launch will be an opportunity to present this rose, whose warm “sunset” color leaning towards orange resembles one of the two colors in the Foundation’s logo. It is a “bushy” rose, intended for ornamental use, ideal for being potted or decorating borders and gardens.
This rose will be sold worldwide through the usual distribution networks: garden centers, mail order, e-commerce…
All royalties from the sales of this variety will be entirely donated to the Lenval Foundation for a period of three years.
